Episode 174 – David Feinman (Marketing Through the Noise)

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Episode 174 – David Feinman (Marketing Through the Noise)




David Feinman is the CEO & co-founder of Viral Idea Marketing, and he gained national recognition for creating The Zombie Run , a zombie obstacle course, that went viral across the country and sold after nine months in business.

In  this episode we chat the best places to get cheesesteaks in Philly (as well as pretzels and pizza), creating the Zombie Run, marketing through the noise, and so much more.

As always if you find anything of value please share the episode as it helps dramatically.

Pre Show Notes

Total Rewrite (aka How I Would Have Written It) – Pilot Episode  – Suicide Squad
Very soon this podcast will be getting it’s on feed, etc. The feedback for this test pilot has been terrific so thank you to everyone whose listened and has given feedback. If you’re interested in listening and want to give some feedback please do.

— Special shout to past guest, Michael Kehoe, and his upcoming film, The Hatred. The trailer has over 20 MILLION views and counting. The film released on Sept 12th, and I’m going to be releasing several podcasts with the cast and crew of the film showing everyone how a film goes from concept to distribution.


Show Notes

Temple University – Temple University is a state-related-public doctoral university located in Philadelphia, Pennsylvania, United States. It was founded in 1884 by Baptist Minister Russell Conwell.

Pat’s – The self-proclaimed “inventor of cheesesteak” offers classic versions of Philly’s favorite sandwich.

Geno’s – Diehards line up 24/7 for the cheesesteaks served up at this no-frills veteran spot.

Tony Luke’s – a sandwich shop that specializes in Philadelphia favorites including cheesesteaks, roast pork sandwiches and chicken cutlets.

John’s Roast Pork – Iconic roast-pork sandwich & cheesesteak joint that only accepts cash & closes by late afternoon.

— Jim’s on South Street – Original 1939 location of local chain serving authentic Philly-style cheesesteaks & hoagies.

Lazaro’s Pizza –  Family-friendly spot offers thin-crust pies & a lengthy list of subs including 18-in. cheesesteaks.

Rosa’s Fresh Pizza – Unique $1-a-slice pizzeria known for its “pay it forward” program that feeds the homeless.

Nathan For You – Writer, director and comedian Nathan Fielder (CBC’s “This Hour Has 22 Minutes”) also has a business degree, and he combines that knowledge with his unusual life experiences to help struggling small businesses boost their sales. However, Fielder’s marketing campaigns for each business can best be described as unorthodox, to the point where no traditional sales consultant would ever attempt what he does. Episodes in this docu-reality comedy include Fielder creating a distinctly smelling flavor for a yogurt shop, devising a plan for a pizzeria to guarantee delivery in eight minutes or less, and finding a way for a gas station to charge less that $2 a gallon and still be successful. 


David Feinman

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